for The National
When a woman succeeds, it represents the success of all women and is a beacon of hope to future generations.
It’s that time of year again, when women around the world are celebrated for their success and contributions. In March, there’s more focus on women in business than any other time of the year. Magazines dedicate entire issues to them, and corporations hold events throughout the month that are focused on women. As great and important as that is, that outpouring of support and enthusiasm for women in business around the world should extend beyond this month.
How can individuals and businesses further support women?
Mentor, mentor, mentor
No matter where female entrepreneurs are, it can be challenging for them to enter the world of business. When I launched my first start-up, one thing that helped me was having a mentor who was in a similar line of work and had decades of experience. I regularly met my mentor, whose generous guidance helped me to avoid many of the pitfalls that young entrepreneurs often encounter.
While I sought my mentor out, many entrepreneurs feel shy to approach others for guidance. To circumvent this, one thing successful individuals and corporations can do is take the initiative and offer these services to the public.